000 | 01112cam a2200241 4500 | ||
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001 | 9780753556559 | ||
008 | 190926t2016 xxu||||| |||| 00| 0 eng d | ||
020 | _a9780753556559 | ||
100 | _aHalpern, David | ||
245 | 0 | _aInside the Nudge Unit : how small changes can make a big difference | |
260 |
_aLondon _bWH Allen _c2016 |
||
300 | _a383 p. : ill. ; 20 cm. | ||
500 | _aOriginally published: 2015. | ||
520 | _aIncludes bibliographical references and index. | ||
520 | _aDr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story. | ||
650 | _aBEHAVIOUR | ||
650 |
_aCHANGE MANAGEMENT _95570 |
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650 | _aDECISION MAKING | ||
650 | _aPSYCHOLOGY | ||
700 | _aService, Owain | ||
999 |
_c81137 _d81137 |
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942 | 0 | 0 | _01 |