Marketing plans for service businesses : (Record no. 6808)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00641nam a22002171a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 090401t2006 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 075066746X |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780750667463 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (Sirsi) i9780750667463 |
| 060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER | |
| Classification number | HF 800. |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McDonald, Malcolm |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing plans for service businesses : |
| Remainder of title | a complete guide / |
| Statement of responsibility, etc. | Malcolm McDonald and Adrian Payne |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Oxford : |
| Name of publisher, distributor, etc. | Butterworth-Heinemann, |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 401 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm |
| 340 ## - PHYSICAL MEDIUM | |
| Material base and configuration | Book |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 650 #2 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Service industries |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Payne, Adrian |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Suppress in OPAC | Do not Suppress in OPAC |
| Koha issues (borrowed), all copies | 1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| National Library of Medicine | South London and Maudsley Trust Library | South London and Maudsley Trust Library | Shelves | 23/10/2009 | 10 | HF 800 MCD | R17905J0069 | 23/06/2016 | 09/09/2013 | 2 | 27/03/2015 | Book |