The science of storytelling
Storr, Will
The science of storytelling - London 2019
Monograph 297p. : 20cm.
<p style="margin: 0cm 0cm 8pt;"><span style="line-height: 107%; font-family: "Arial",sans-serif; font-size: 9pt;">There have been many attempts to understand what makes a good story – but few have used a scientific approach. In this incisive, thought-provoking book, award-winning writer Will Storr demonstrates how master storytellers manipulate and compel us. Applying dazzling psychological research and cutting-edge neuroscience to the foundations of our myths and archetypes, he shows how we can use these tools to tell better stories – and make sense of our chaotic modern world.</span></p>
9780008276973
PN 145 STO
The science of storytelling - London 2019
Monograph 297p. : 20cm.
<p style="margin: 0cm 0cm 8pt;"><span style="line-height: 107%; font-family: "Arial",sans-serif; font-size: 9pt;">There have been many attempts to understand what makes a good story – but few have used a scientific approach. In this incisive, thought-provoking book, award-winning writer Will Storr demonstrates how master storytellers manipulate and compel us. Applying dazzling psychological research and cutting-edge neuroscience to the foundations of our myths and archetypes, he shows how we can use these tools to tell better stories – and make sense of our chaotic modern world.</span></p>
9780008276973
PN 145 STO